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Thursday, 21 June 2012

Do you want to contract with me?

More views of - or before - Cambridge Film Festival 2012
(Click here to go directly to the Festival web-site)

22 June

The language of business is changing:

People no longer seem to want to talk about making or entering into a contract, but have - from somewhere - adopted this practice of talking about it not as a thing to be agreed, but as an action.

So the riposte to the line from the title is: No, you get smaller all on your own!

And the main issue is that no one seems to know how to say this bisyllabic verb, except that it cannot be the same as the noun. So, this most artificial of human activities sounds forced, and tense, and awkward, as maybe it should do...

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